IPTK desired to be an excellent health behavioral research, health promotion, risk communication and health communication center in a future. Through various disciplines of health behavioral research, IHBR hope to give contribution in improving health among Malaysians.

  1. Identify, plan and execute training related to health promotion needs and develop national capacity for internal and external customer
  2. Conduct research and information gathering to improve knowledge in :
    • Risk Behavioral Surveillance Research
    • Behavioral Determinant Research
    • Intervention Research
    • Communication and Informatics Research, and
  3. Prepare consultancy service in fields identified to MOH and other agencies
  4. Disseminate information based on findings through publication, seminar and workshop
  5. Collaboration at national and international stage in training health behavioral research.